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How To Negotiate A Bigger Budget

There is a psychology behind loss aversion. Tactical empathy is the most important strategy you can apply when negotiating a deal. Empathy isn't sympathy or agreement. Empathy precedes assertion. It's how you bypass anger, self-interest and perceived rationality.   He [...]

By | 2018-06-13T22:33:55+00:00 June 13th, 2018|Uncategorized|0 Comments

Are You a Sitting Duck?

You, the CEO of a small business, are under attack. Right now, extremely dangerous and well-funded cybercrime rings in China, Russia and the Ukraine are using sophisticated software systems to hack into thousands of small businesses like yours to steal [...]

By | 2017-07-17T16:17:43+00:00 July 17th, 2017|Uncategorized|0 Comments